May 20, 2016

Strong Eye vs. Strong Lip

Flutter or pout? When it comes to make-up, we usually fall into two squads, strong eye vs. strong lip. From catwalk to selfie, it’s a smouldering eye or statement lip...

January 22, 2016

Some insider tips for all those girls that ask… How do I get thicker fuller lashes?

October 5, 2015

Get your CODE VLM Volumising Lengthening Mascara and FFL Forget Fake Lashes and grab free delivery to UK, Australia, USA, Worldwide

Fancy getting free delivery on allll CODE Beautiful products?

September 4, 2015

Magazine lovin…

September 1, 2015

Our first little marketing campaign story…..CODE Beautiful Open Your Eyes to Something Different

So we have just launched our new and in fact very first brand campaign Open Your Eyes to Something Different to celebrate uniqueness, diversity, and anti-conformity in make-up, I’m sure...

August 27, 2015

Forget Fake lashes girls, get awesome lashes with zero damage! #TRUDAT

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It’s arrived! Our new product CODE FFL Forget Fake Lashes, is a pre -mascara lash plumper that you wear under ANY mascara, it enhances the result giving you a dramatic...

July 3, 2015

A sneak peak into our new campaign...

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 We have been busy bees working away on a new campaign to go with our new product launches and having a fab summer.... 4 models, 2 amazing make up...

June 30, 2015

CODE Beautiful in the press... June

So we’ve had a few things going down in the press we can’t wait to share with you... The Guardian includes CODE Beautiful Mascara in their ultimate beauty bag choice

May 21, 2015

Remember the time when Michelle Keegan wore CODE VLM mascara to her Lipsy Launch!!

As you can imagine we were so excited that the lovely Michelle Keegan wore our CODE VLM mascara to the Lipsy London A/W Launch  

May 11, 2015

Why we think water resistant mascara is miles better than waterproof mascara

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When we were developing CODE Volumising Lengthening Mascara our long list of ‘must-haves’ included it being easy to take off!  So when we were testing lots of formulas we realised that...

April 17, 2015

Fancy multiplying your lashes.... here’s how

Morning! Make me look more awake please....

March 27, 2015

CODE VLM MINI Volumising Lengthening Mascara has arrived!!

You asked us for a mini version of our miracle mascara – so here it is!

March 16, 2015

Top tips from award-winning bridal make-up artist, Sarah Brock, on getting that fabulous look if you’re getting married this spring/summer

Every bride wants to look the most beautiful she has ever looked on her wedding day.