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Find My Perfect KitBrowse Everything

Makeup that helps you look fresher, brighter and more naturally radiant

Feel Naturally Vibrant Every Day

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Not sure where to start? These are the products our customers fall in love with first ♡

  • CODE FFL Forget Fake Lashes

    ✨ Fuller-looking lashes without extensions.

    CODE FFL Lash Primer

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  • CODE VLM Mascara 3 shades

    ⭐️ The mascara thousands of women wear every day.

    CODE VLM Mascara

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  • CODE Natural Radiance Essential Kit

    👁️ Look brighter and more awake in seconds.

    CODE LLE

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5 MINUTE ROUTINE

Quick, easy, every day.

ENHANCES, NEVER HIDES

Natural-looking results

MADE FOR REAL LIFE

For women, by women

SENSITIVE SKIN FRIENDLY

Vegan & cruelty-free

THE 5-MINUTE ROUTINE

4 simple steps. Naturally vibrant results.

Brows · Eyes · Skin · Lips

Our award-winning makeup is designed to work together so you can feel confident in just minutes.

Explore the routine
AWARD-WINNING
Loved by thousands of women
TRUSTED QUALITY
High-performance formulas
FREE UK DELIVERY
On orders over £30
EASY RETURNS
14-day money back
Sally W.
"I love your products and how good your products make me feel"

Sally W.

Complete routines for effortless everyday beauty.

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  • CODE Lash Kit - Lash Primer and Mascara

    Lash Kit

    For fuller, longer-looking lashes.

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  • CODE Instant Eye Lift Kit + FFL - CODE Beautiful

    Instant Eye Lift Kit

    Perfect if tired eyes are your biggest concern.

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  • CODE Lift And Glow Kit

    Lift & Glow Kit

    Perfect for naturally radiant, healthy-looking skin.

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  • CODE Summer Glow Kit- Complete Radiant Summer Collection - CODE Beautiful

    5 Minute Makeup Kit

    Everything you need for effortless everyday beauty.

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Everyday beauty essentials. Everything you need to top up your favourites or discover something new.

Real People, Real Results

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code emma and sarah

About us

SISTERS ON A MISSION

We are two welsh sisters, that were literally fed up of seeing a retouched beauty ad, buying the product and getting let down, either because the product didn’t work or it didn’t last. 

SO we work along side a selection of our customers and only make vegan and cruelty free products that do what they say they will (and more), that’s why we have such a high amount of customers that wont buy any other make up now.

Makeup Club with Fizz, Product tips & Advice with Founder (min x 3 people) - CODE Beautiful

Not sure where to start or need some help?

Book a 121 Chat with Sarah, Founder of CODE Beautiful or Book a Makeup Club and Fizz with your friends 🥂💄

Meet Us In Person

BEAUTY INSPIRATION

Tips, tutorials & guides

Everything you need to feel confident with your CODE Beautiful routine.

Explore the blog
AWARD-WINNING
Loved by thousands of women
TRUSTED QUALITY
High-performance formulas
FREE UK DELIVERY
On orders over £30
EASY RETURNS
14-day money back