Let’s be honest — after 40, your skin, lashes, brows, and lips don’t behave the way they used to. Makeup that worked in your 20s or 30s can feel heavy, fussy, or just plain ineffective. More steps, more products, more compromises — and still, the results aren’t what you hoped for.
That’s exactly why CODE Beautiful exists. We’re a UK makeup brand created specifically for women over 40, offering cruelty-free, vegan products that deliver results you can see and feel. Our goal? To help you feel naturally vibrant every day with minimal effort.
Fewer Products, Better Results
Our products aren’t just convenient — they’re engineered for performance. Take the Lip & Cheek CODE HTG: it enhances both lips and cheeks in one easy step, giving you a radiant, youthful glow. Or CODE LLE: concealer, primer, and lifting eyeshadow all in one, designed to lift tired eyes and smooth fine lines. These are easy makeup routines with big impact, perfect for busy women who want effortless results.
Quality You Can Feel
We obsess over quality because it matters. Every formula is designed to glide effortlessly, last all day, and flatter mature skin. That’s why our customers are so loyal, and why reviews are not just glowing — they’re genuine and heartfelt. CODE Beautiful isn’t about chasing trends. It’s about creating makeup that works with your skin, not against it.
Confidence Comes Back
At the end of the day, makeup should help you feel like the best version of yourself. CODE Beautiful products are designed to give you confidence, enhance your natural beauty, and simplify your routine. No fuss, no gimmicks — just results.
“Fewer products. Better formulas. Real results — especially after 40.”
That’s the CODE Beautiful difference. Discover the makeup brand trusted by women over 40 across the UK — where effortless, high-performance, vegan beauty meets real results.
