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*FREE WORLDWIDE DELIVERY FROM THE UK 🇬🇧*

CODE VLM Volumising Lengthening Mascara

£24.00
KEY BENEFITS

- Full bristle brush with different length bristles designed to grab every lash for guaranteed definition, thickness, volume and lift

- Build on build technology allows you to fully tailor your lash look from natural to dramatic

- Cruelty free, paraben free and vegan

- Enriched with vitamins and waxes to encourage lash growth

- A generous 12ml

- Unique wiper to ensure there is the perfect amount of product on the brush every time. This may seem ‘dry’ but it actually prevents your lashes from getting clumps. 

HOW TO APPLY

Roots: Pop the brush on to your lashes as close to the root as you can.

Wriggle: Give the brush a good wriggle back and forth, this will make sure even the tiniest of lashes are covered.

Roll: Gently twist the brush from root to tip. 

INGREDIENTS

Black:-

Aqua (Water), Cetyl Alcohol, CI 77499 (Iron Oxides), Oryza Sativa (Rice) Bran Wax, Copernicia Cerifera (Carnauba) Wax, Stearic Acid, VP/VA Copolymer, Glycerin, Cellulose, VP/Hexadecene Copolymer, Hydroxyethylcellulose, Aminomethyl Propanol, Phenoxyethanol, Sorbitol, Helianthus Annuus (Sunflower) Seed Oil, Galactoarabinan, Ethylhexylglycerin, Panthenol, Tocopherol, Beta-Sitosterol, Squalene, Polysorbate 60, Disodium Phosphate, Sodium Phosphate. 

Blue / Brown:-

Aqua (Water), Stearic Acid, Copernicia Cerifera (Carnauba) Wax, Oryza Sativa (Rice) Bran Wax, Cetyl Alcohol, Glycerin, VP/VA Copolymer, Aminomethyl Propanol, VP/Hexadecene Copolymer, Cellulose, Phenoxyethanol, Glyceryl Stearate, Kaolin, Helianthus Annuus (Sunflower) Seed Oil, Xanthan Gum, Ethylhexylglycerin, Panthenol, Tocopherol, Sorbitol, Beta-sitosterol, Squalene, Dimethicone, Peg-100 Stearate, May Contain:CI 77007 (Ultramarines), CI 77491, CI 77499 (Iron Oxides).

THE ULTIMATE EVERYDAY MASCARA.

It won’t make you feel like Angelina Jolie. It won’t get you that pay rise or get you on the next rung of the ladder, and it won’t change the patriarchy. You can do all that by yourself. CODE VLM is just a mascara, but it’s the only one you’ll ever need. 

Our volumising, lengthening, thickening, curling, no-clumping, no-smudging, vegan mascara is water-resistant so whether you’re sweating it out at the gym or having a good cry, we’ve got you covered.

If you have sparse lashes, thinning lashes, short lashes or you just need a mascara in your life that you can trust, you've come to the right place.

CODE VLM is the perfect mascara for sensitive eyes and suitable for contact lens wearers. This mascara is long wearing, the lengthening effect stays put all day and is super easy  to remove at the end of the day by using a water based cleanser.

The formula is water resistant so you can still have a good old laugh (or cry) but don't go diving in the pool, waterproof formula tends to be heavy and weighs lashes down (not forgetting it is harder to remove so water resistant is the best way to care for your lashes and give you the lash results you deserve!). This lengthening mascara beauty product is loved by many makeup artists.

Read the reviews, try it, you won't be disappointed.

Now available in:

  • BLACK: A stunning glossy black that lets you go soft with a lighter coat or build it up for a bold, dramatic finish.
  • BLUE: A rich, dark blue that’s softer than black, adding a gorgeous hint of blue that pops beautifully in the light and flatters all eye colours.
  • BROWN: A deep, warm, elegant brown that’s perfect for a more natural look—softer than black but still striking, complementing every eye colour beautifully.

✨ Pick your perfect shade and make your lashes shine!

Have a watch below to see it in action...

Customer Reviews

Based on 693 reviews
90%
(622)
5%
(38)
3%
(18)
1%
(8)
1%
(7)
K
Karen Williams
Great product

Great mascara. I have used this for years - my favourite

A
Alison Cox
Very Disappointed

This mascara is sold as smudge proof but on the two occasions I have used it I have ended up with 'panda eyes'. I would like to return this for a refund I'm afraid. Please advise.

Hey Alison - oh dear so sorry to hear this - that's not the feedback we get. CODE VLM wont budge once applied - however it sounds like you may be using oil based skincare products which will cause any makeup slipage - drop us an email happy to help you work out what's causing it x

S
Sylvia A
Great mascara

Really nice mascara, doesn't clump and lifts the lashes whilst being lovely and dark. Works brilliantly with the lash primer too.

R
Rachael
VLM Brown Mascara - wonderful

Since I started using code beautiful products, I have always loved the mascara. As a customer, I was so happy to be part of the trial for the new shades, and now I have just received my brown VLM in super quick time. The shade is such a lovely colour compared to other brown mascaras I have tried, and it's definitely the only one I will use from now on! Well done ladies!

M
Maggie
Creamy brown mascara is a hit!

Excited as just received my new brown mascara. I am a fair skinned redhead in my mid 60s (and do still colour my hair). At first looks; it is a lush conker brown colour which is warm and smooth looking. Shall be wearing this over the weekend as off out to an event. Will have to try the blue one next. Thank you for listening to your customers; much appreciated. X