The Makeup Gift Dilemma
Makeup seems like the perfect gift - personal, luxurious, thoughtful. But it's also risky. Wrong shade, wrong formula, wrong style, and your thoughtful gift sits unused in a drawer.
Here's how to give makeup gifts that actually get used and loved.
Why Most Makeup Gifts Fail
The Common Mistakes:
- Wrong shades for recipient's colouring
- Trendy products they'll never actually use
- Low-quality items that don't perform
- Complicated products requiring skill they don't have
- Not their style - too bold, too subtle, too young
What Actually Works:
- Versatile products that suit everyone
- Quality formulas that deliver results
- Multi-use items that simplify routines
- Natural enhancement rather than dramatic transformation
- Trusted brands with proven performance
CODE Beautiful: The Perfect Gift Choice
Why CODE Beautiful Makes Brilliant Gifts:
Universal Appeal:
- Natural enhancement suits all ages and styles
- Quality formulas everyone appreciates
- Multi-use products work for various needs
- Ethical values (vegan, cruelty-free) align with modern values
Practical Benefits:
- Actually gets used - not drawer clutter
- Suitable for makeup beginners and experts
- Age-appropriate for women 30-65+
- British brand - supporting UK business
Gift Guide by Budget
Stocking Fillers (Under £20)
CODE LIP Perfect For: Everyone on your list Why It Works:
- Beautiful, wearable shades
- Comfortable formula
- Flattering on all ages
- Small enough for stockings
- Luxurious feel at accessible price
Who It's For:
- Colleagues
- Secret Santa
- Stocking fillers for family
- "Thank you" gifts
- Multiple gifts needed
CODE Makeup Bag Christmas Edition Perfect For: The organised beauty lover Why It Works:
- Practical and pretty
- Perfect size for essentials
- Festive Christmas design
- Can be filled with other products or given alone
- Useful long after Christmas
Who It's For:
- Everyone!
- Travel enthusiasts
- Gym-goers who need makeup bags
- Anyone who loves organisation
- Pairs beautifully with CODE products
Thoughtful Gifts (£20-£30)
CODE VLM Mascara Perfect For: Anyone who wears makeup Why It Works:
- Everyone needs good mascara
- Water-resistant formula suits UK weather
- Natural lengthening suits all styles
- Quality that shows you care
Who It's For:
- Friends
- Sisters
- Daughters
- Colleagues you know well
- Makeup lovers
CODE NBD Brow Gel Perfect For: The put-together woman
Why It Works:
- Brows are essential to every look
- Easy to use
- Long-lasting formula
- Professional results
Who It's For:
- Professional women
- Busy mums
- Anyone who values polished looks
- Makeup minimalists
Special Gifts (£30-£60)
CODE Beautiful Lash Kit Perfect For: The drama-lover or special occasion enthusiast Why It Works:
- Professional results at home
- Perfect for someone with events coming up
- Luxurious, special gift
- Dramatic impact they'll remember
Who It's For:
- Brides-to-be
- Special milestone birthdays
- Someone with sparse lashes
- Event season enthusiasts
- Women who love pampering
CODE Instant Eye Lift Kit Perfect For: Women wanting youthful, lifted eyes Why It Works:
- Instant visible results
- Professional-level enhancement at home
- Perfect for mature skin concerns
- Confidence-boosting gift
Who It's For:
- Mums over 40
- Women concerned about aging
- Special occasion preparation
- Anyone wanting an instant refresh
- Self-care enthusiasts
Why Kits Make Perfect Gifts:
- Complete solution in one package
- Professional results without salon prices
- Luxurious feel - special occasion worthy
- Memorable impact - they'll remember who gave it
- Perfect price point for special people
Luxury Gifts (£50+)
The Complete CODE Beautiful Collection Naturally Vibrant Kit Perfect For: Someone very special
Why It Works:
- Complete makeup routine in one gift
- All products work together beautifully
- Shows real thought and generosity
- Everything they need in one package
- Ethical, quality products they'll love
What it Includes:
- CODE LLE (base)
- CODE FFL (lash primer)
- CODE VLM (mascara)
- CODE NBD (brows)
- CODE HTG (glow)
- CODE LIP (lips)
Who It's For:
- Mothers
- Best friends
- Milestone birthdays
- Special occasions
- Someone starting their makeup journey
Gift Ideas by Recipient
For Your Mum
Best Choice: CODE Instant Eye Lift Kit
Why: Addresses her beauty concerns while giving her a confidence boost
Alternative: Complete Collection If you want to spoil her with everything she needs
What to Say: "I chose these because I know you'll love the instant results."
For Your Sister
Why: Fun, dramatic results she'll love, plus practical storage
What to Say: "Thought you'd love trying the Lash Kit for nights out! And the makeup bag is perfect for keeping everything organised."
For Your Daughter (18+)
Why: Age-appropriate, practical, and a lovely introduction to quality makeup
What to Say: "Starting you off with quality products from an ethical brand. The makeup bag is perfect for keeping everything together!"
For Your Best Friend
Best Choice: CODE Lash Kit
Why: Special enough for your bestie, fun to try together
What to Say: "We need to try this together! I've heard amazing things about the Lash Kit. Can't wait for you to love it as much as I know you will!"
For Colleagues
Best Choice: CODE Makeup Bag Christmas Edition Why: Professional, appropriate price point, universally useful
What to Say: "Thought this festive makeup bag would be perfect for you - it's from a lovely British brand!"
For Mother-in-Law
Best Choice: CODE Instant Eye Lift Kit
Why: Shows effort and thoughtfulness, addresses age-appropriate concerns
What to Say: "I've heard wonderful things about this Eye Lift Kit - thought you might enjoy trying it. It's from a British brand that's getting great reviews."
Presentation Matters
Making Your Gift Special:
Beautiful Wrapping:
- Quality gift wrap or bag
- Tissue paper
- Ribbon or bow
- Gift tag with personal message
Add a Personal Touch:
- Handwritten note explaining why you chose it
- Application tips card
- Your favourite way to use the product
- "First use" instructions for kits
Create a Gift Set:
- Use the CODE Makeup Bag Christmas Edition as your gift packaging
- Fill with coordinating products
- Add a small mirror
- Create a "complete routine" package
When to Buy
November Shopping Strategy:
Early November (Now!):
- Best selection available
- Avoid December rush
- Time to exchange if needed
- Can create custom sets
- Christmas Edition items may sell out
Benefits of Shopping Now:
- Stock guaranteed (especially limited edition items)
- Relaxed shopping experience
- Time to wrap beautifully
- Can add personal touches
Gifts That Give Back
The CODE Beautiful Story:
Why This Matters: When you give CODE Beautiful, you're also supporting:
- British business - family-run, UK-based
- Ethical practices - vegan and cruelty-free
- Real women - products tested on actual customers
- Honest marketing - no false promises
What to Tell Recipients: "This is from CODE Beautiful - they're a brilliant British brand run by two Welsh sisters. Everything is vegan and cruelty-free, and they're all about products that actually work."
The Perfect Gift Message
What to Write:
For Mum: "For the woman who deserves the best - this Eye Lift Kit will give you the confidence boost you deserve. Love you always. X"
For Sister: "Can't wait to see your Lash Kit results! You're going to look amazing. Love you! X"
For Friend: "Thought you'd love trying this - it's from that brand I keep raving about. Treat yourself, you deserve it! X"
For Colleague: "Wishing you a wonderful Christmas. Hope this festive makeup bag brightens your mornings! X"
Real Gift-Givers, Real Reactions
"I gave my mum the Eye Lift Kit last Christmas. She was skeptical at first but now she's obsessed - uses it before every special occasion!" - Emma, 38, Manchester
"Bought the Christmas Makeup Bags for all my bridesmaids filled with CODE products. They loved them and still use the bags!" - Sarah, 32, Cardiff
"The Lash Kit was perfect for my sister's 40th. She felt so glamorous and confident - best gift I've ever given her." - Lisa, 35, Leeds
The Bottom Line
The best makeup gifts are ones that actually get used.
CODE Beautiful products combine quality, versatility, and ethical values - making them perfect gifts for everyone on your list. From stocking fillers to luxury sets, there's something for every budget and every woman.
Ready to tick everyone off your Christmas list?
Discover CODE Beautiful's gift-worthy makeup - quality products that show you care.
