
If you’ve ever bought a beauty product and felt let down by it’s promises you’ll understand why we (two welsh sisters) dedicate our time to help women feel their most naturally vibrant selves every day with products that simply do what they say they will, give tremendous value and last all day long. It's as simple as that.
Cruelty free & vegan beauty products - from our family to yours... 🇬🇧
Feel naturally vibrant every day.
Products our customers are loving... ❤️

Jo Wearing CODE Vibrancy Kit

Tracy wearing CODE LIP Kit, HTG, LLE

Marty wearing CODE Vibrancy Kit + NBD
Let customers speak for us
from 7868 reviewsExcellent product

I won't start the day without using code beautiful products now. Fairer soul hides my dark circles and helps me look less tired thanI feel. Thanks to code beautiful ❤️

I love this mascara. I normally wear brown/ black so this is a new venture for me but I think the colour is great. It’s not a really bright blue which is good. I have sensitive skin and eyes and it feels perfect.

The second time I have purchased this product, as this is perfect around my eyes.

This is the only mascara I use. They seem to grow really well and always look fab. Also doesn’t budge in the pool. Perfect

I just love this concealer as it works and stays on all day. This is my 4th order.

Absolutely love this product - was very sceptical but it is totally amazing, lashes look fantastic with this under mascara 😍

This is an amazing and beautiful gift card that I know I will love to use because it's the only make up products I love to use and this will help me choose the ones I need.

Love all products, think this is my fave 💜
Perfect, does the hob - subtle but everyone notice

This concealer is so much more than just a concealer. It really makes a difference to my eyes. It doesn't settle into any lines. I haven't yet tried the other shades of Code LLE which I have seen are great for contouring or just adding a bit of colour. Definitely recommend 👌

I love this Code HTG. So easy and blends perfectly with the added bonus that I can add a dab to the lips 💋 Job done 🤩🤩🤩

Goes on so well, not cakey!
It provides great coverage and really lifts my eyes.
I use it now instead of foundation to cover up the blemishes.
Love it!

Absolutely beautiful
Love it!

I ordered brown but found it too dark, so ordered bronze and wow! Love, love, love it !

Easy to apply and totally transformed tired eyes
